Now more than ever, data shows that consumers are experimenting with what it means to be “sober curious.” The result has been a spike in sales of non-alcoholic beverages and a declining interest in alcoholic drinks.
Here are a few stand-out stats:
- Total dollar sales of non-alcoholic beverages grew by 20.6% between August 2021 and 2022. Non-alcoholic beer accounted for 85.3% of those sales.
- 36% of US consumers reported to have “lost interest in drinking alcohol in general” while 13% reported to be “interested in alternative non-alcoholic beverages.”
- Sales of non-alcoholic beer, wine, and spirits rose from 0.22% of total alcohol sales in the US in 2018 to 0.47% in 2022.
- Global Market Share predicts that the non-alcoholic drinks market will grow to $30 billion by 2025.
Wanna know where you can enjoy a mocktail in San Jose? These are some of the local spots we love + what to drink there:
- Luna Mexican Kitchen| “Bella Flor” made with Seedlip Spice, lime juice, agave nectar, and hibiscus
- The Vesper | “Elderflower Soda” made with elderflower syrup, lemon, seasonal fruit, and soda water
- Paper Plane | “Lonesome Dove” made with passion fruit, lemon, and Squirt soda
- Fox Tale Fermentation Project | “Calabaza Fresca” made with fermented blue hubbard squash, marigold, and lemon verbena tea
Check out three more spots we love for NA beverages.
