The latest data on non-alcoholic beverages and where to drink them in San Jose
Enjoy the fun flavors of a cocktail when you try a mocktail instead. | Photo via Pexels
Now more than ever, data shows that consumers are experimenting with what it means to be “sober curious.” The result has been a spike in sales of non-alcoholic beverages and a declining interest in alcoholic drinks.
Here are a few stand-out stats:
Total dollar sales of non-alcoholic beverages grew by 20.6% between August 2021 and 2022. Non-alcoholic beer accounted for 85.3% of those sales.
36% of US consumers reported to have “lost interest in drinking alcohol in general” while 13% reported to be “interested in alternative non-alcoholic beverages.”
Sales of non-alcoholic beer, wine, and spirits rose from 0.22% of total alcohol sales in the US in 2018 to 0.47% in 2022.
Global Market Share predicts that the non-alcoholic drinks market will grow to $30 billion by 2025.
Wanna know where you can enjoy a mocktail in San Jose? These are some of the local spots we love + what to drink there:
Luna Mexican Kitchen | “Bella Flor” made with Seedlip Spice, lime juice, agave nectar, and hibiscus
The Vesper | “Elderflower Soda” made with elderflower syrup, lemon, seasonal fruit, and soda water
Paper Plane | “Lonesome Dove” made with passion fruit, lemon, and Squirt soda
Fox Tale Fermentation Project | “Calabaza Fresca” made with fermented blue hubbard squash, marigold, and lemon verbena tea
Urban Plates Grand Opening | Tuesday, Sept. 5 | 11 a.m.-9:30 p.m. | Santana Row, 3055 Olin Ave., San Jose | Free | The first 50 guests at the celebration will receive a free entrée + limited edition swag.
O’Flaherty’s Traditional Irish Session | Tuesday, Sept. 5 | 7-10 p.m. | O’Flaherty’s Irish Pub, 25 N. San Pedro St., San Jose | Free | Dance and jam with experienced Celtic musicians at this weekly event.
How I Met Your Mother Trivia Night | Tuesday, Sept. 5 | 7:30-9 p.m. | Britannia Arms Almaden, 5027 Almaden Expy., San Jose | $4-$8 | This night will be, legen- wait for it... dary.
Wednesday, Sept. 6
Fairgrounds Live | Wednesday, Sept. 6 | 4:30-7:30 p.m. | Santa Clara County Fairgrounds, 344 Tully Rd., San Jose | Free | Enjoy food trucks, local vendors, a beer garden, and tunes from The Outlaw Mariachi.
What the Blank Trivia | Wednesday, Sept. 6 | 8 p.m. | Renegades Bar, 501 W. Taylor St., San Jose | Free | Enjoy this weekly night of drag performances from rotating hosts, fun prizes, and good drinks.
Post Street will remain car-free for now. The Rules and Government Committee unanimously approved to keep it closed to vehicles through Dec. 31, 2024. The committee also authorized a $50,000 study on how it could be closed indefinitely + made into a pedestrian-friendly mall like San Pedro Street. (San José Spotlight)
Coming Soon
An exhibit about Filipino immigration into Santa Clara Valley will open in San José Public Library’s California Room this Friday, Sept. 8. “Pinoytown Rising” will be on display through Thursday, Nov. 30, with a special storytime event on Saturday, Oct. 14.
Tech
San Jose will receive $2 million in federal funding to study how to best utilize curb space downtown — with hopes to eventually share real-time curb parking availability. The study would use sensor technology + data to track how curbs are being used throughout the day. (San José Spotlight)
Plan Ahead
Summer may just be ending, but get ready for the The Ghosts of Christmas Eve. The Trans-Siberian Orchestra will bring its “Best of TSO & More Tour” to the SAP Center on Wednesday, Nov. 29. Tickets to see the progressive rock band go on sale at 10 a.m. on Friday, Sept. 15. (The Mercury News)
Fun Fact
Did you know that September is Library Card Sign-Up Month? If you don’t have a San José Public Library card yet, applying is free and provides access to tons of cool library services. Psst, they’ve also got some sweet card designs.
Three words: chile, mole, and pozole. The School of Arts and Culture at the Mexican Heritage Plaza is hosting its sixth annual event celebrating Mexican Independence Day. Get traditional mole + pozole, live music, salsa tasting, and more. Grab tickets ahead of the Saturday, Sept. 16 event.
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